Sonto Pooe: Building a legacy rooted in authentic African beauty.
- Oct 31, 2025
- 4 min read

We recently had the opportunity to speak with Sonto Pooe, whose story stands out as one of purpose and power in the ever-evolving space of beauty entrepreneurship. As the trailblazing mind behind Native Child, a proudly South African natural hair and body care brand on a remarkable growth path, Sonto has redefined what it means to create for African women. Through innovation and authenticity, she has not only built a brand but also transformed conversations around beauty, business, and self-empowerment.







